No later than a week after the CD was mixed down it appears that you’ll be able to purchase the Raconteurs CD this Tuesday (March 25th). Jack White explains in an interview with Billboard:
“We wanted to get this record to fans, the press, radio, etc., all at the EXACT SAME TIME so that no one has an upper hand on anyone else regarding it’s availability, reception or perception.”
Pretty cool idea, but I do have my concerns. In film, when a movie is rushed out and not given to the critics, it generally means that the movie is so poor that the studios want reviews to come out as late as possible (see: Every Richard Geer movie made in the past 10 years) so the public isn’t made aware that the movie is miserable. Based on the Raconteurs last album, which I thought was somewhat inconsistent, I wouldn’t rule this option completely out.
However, if I was a betting man I’d imagine the real reason is to prevent piracy: The more people that get to have their hands on the album, the smaller the chances are the album is leaked to the internet.
Or there’s the remote possibility that the album is so incredible that they believe Word of Mouth is all it’ll need. Here’s another excerpt from their Billboard interview:
“We wanted to explore the idea of releasing an album everywhere at once and THEN marketing and promoting it thereafter,” the band says. “The Raconteurs would rather this release not be defined by its first week sales, pre-release promotion or by someone defining it FOR YOU before you get to hear it.”

Source: Billboard
PS: Today is National Record Store Day, so if you’re planning on buying a CD wait til tomorrow, because National Record Store Day is the lamest thing I’ve ever heard.
PPS: This is as bloggy of a post as I’ll ever write.